This course examines the basic concepts of graphic design page layout and focuses on the principles, equipment, software, and workflow used in the design and publishing process. Students will integrate basic marketing principles in their design strategies and will apply graphic design concepts to produce page layout projects. In so doing, they will understand the primary components of design and publishing; research, strategy, input, composition, project development, and output. Digital prepress fundamentals used in preparing graphic design artwork for printing and publishing will be studied. Color separations, trapping and/or press ready artwork as well as History and discussion of traditional and digital prepress equipment and techniques will be introduced. Customer needs, technical accuracy, prepress troubleshooting issues, timelines and proofing will be included.