This is a foundational course that introduces students to the principles of marketing. The course explores the entire marketing mix including: segmentation, targeting, positioning, marketing research, consumer behavior, Product development, pricing policies, distribution and overview of promotion. This course provides a comprehensive overview of the exciting world of marketing.

This course explores the fundamentals of effective oral presentation to small and large groups. Topic selection, audience analysis, methods of organization, research, structuring evidence and support, delivery techniques, and other essential elements of speaking successfully, including the listening process, form the basis of the course.

This course introduces students to the use of a PC through hands-on practice. Students explore the fundamentals of using digital technologies to connect, learn, and engage. Students will use the version of Microsoft Office software (MS Word, MS Excel, MS PowerPoint) in use at Gateway Technical College. Upon successful completion of the course, the student will be able to use MS Office applications.

Business Law is a survey course which introduces the student to relevant legal issues that affect business today. Students will learn the fundamentals of law from the U.S. Constitution to the Uniform Commercial Code, from Contract Law to Property Law, and will be able to identify the legal basis of various business activities.

General orientation to the business world. Studies include organization and administration, production, labor and personnel, accounting and statistics, distribution, finance, and the relationship of business to society.

Accounting Principles is an introduction to the field of accounting. Fundamental concepts of the accounting process including financial statement preparation, journal entries, posting, adjusting and closing entries. Cash, inventory, receivables, payables, and plant assets including depreciation methods are also covered.

In this course, students explore the Gateway Technical College community. They examine college resources and services, investigate skills that lead to academic success, and identify strategies for achieving educational and personal goals.

This course is designed for learners to develop knowledge and skills in all aspects of the writing process. Planning, organizing, writing, editing and revising are applied through a variety of activities. Students will analyze audience and purpose, use elements of research, and format documents using standard guidelines. Individuals will develop critical reading skills through analysis of various written documents.

In this course, learners will focus on accounting for corporations. Students will complete the accounting cycle for a corporation including financial statement preparation. Other topics covered will include accounting for stockholders' equity, correcting entries and error analysis. Students will also investigate appropriate internal controls and identify ethical considerations for processing financial transactions.

In this course, learners explore basic federal and state income tax laws for personal income tax returns. Students will prepare manual and electronic Federal and Wisconsin individual tax returns, including supporting schedules. Students will also examine gross income, deductions, credits, capital gains/losses and other important current tax topics. Upon completion of the course, learner will be able to accurately complete personal income tax returns.